Presidential prediction

   •  by rondouglas    •   4 Comments »

It’s 11am and I just got back from voting. I usually wait until the ‘on the way to work’ crowd leaves and the lines aren’t as long.

So tomorrow either Romney or Obama will be president for the next 4 years.  After months of political ads, publicity, and social media arguments, thankfully it all ends tonight.

And while I won’t say who I voted for, I will say that whoever
wins, I hope the country and politicians can come together to
improve our dysfunctional US government and change things for the
better.

All the campaigning definitely didn’t unite us. Both candidates
used a marketing strategy that focused on ‘us versus them’ and
‘it’s not your fault.’ It’s a very powerful marketing approach to
take because people want to be part of a group that throws rocks at
their enemies and blames others for their woes.

You see it all the time in Internet Marketing…

– “The gurus are telling you lies, I’ll show you what really works”
– “The push button software they’re selling you is a scam, buy my
solution instead”
– “Your boss doesn’t appreciate you and you’re not getting what
you’re worth, I’ll show you how to work for yourself”

Right or wrong, taking a side and rallying supporters against the
enemy works like crazy.

For example, if you’re inspiring people to lose weight, the enemy
might be the drug companies, the restaurants, or the gimmick diets.

If you’re teaching people how to invest their money, the enemy
might be corrupt Wall street insiders or Uncle Sam’s tax policies,
etc.

So no matter who wins, learn a lesson from what they’re doing and
use it for a good cause by selling stuff that really helps people.

Figure out who the enemy is in your niche and use it to your
advantage.

So my prediction is… maybe Obama, maybe Romney, entrepreneurs will find a way to win either way 🙂

Talk soon,

Ron

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4 Responses to “Presidential prediction”

  1. Dan says:

    Hey Ron, I think you forgot to leave your prediction.

  2. Doc says:

    amen, brother!

  3. moemoneymoe says:

    Great insight their Ron! I really wish we would all try to come together and try to make this country better versa fighting among each other. Both have some great marketing.

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